What’s a Thinking Partner — and Could You Benefit from One?
- sophiedyertarot
- Jun 27
- 2 min read
Ever wish you had someone neutral to talk through your ideas, test your plans, or spot the blind spots you can’t see? You’re not alone.
Business owners and leaders face many challenges, switching from finance to product development to marketing and back via sales and staffing. It's a lot!
No wonder it's so common to struggle with decision fatigue, self doubt and simply feeling stuck.
You might be launching a new service, but you also need to plan out the the method of delivery, the time and financial investment needed, consider whether to outsource some tasks and how you will attract the right people to buy.
Or, taking on a new larger than usual project and are seeking clarity for your team so that everyone is enthusiastically engaged and pulling in the same direction.
Why You Haven’t Heard of a ‘Thinking Partner’
I'm a hidden gem — most people haven’t realised this support exists
I'm a facilitator. I make it easier for you to think proactively and productively. Does this mean I pop in, wave a magic wand and fix your problems? No. Do I train you to do your job better? No.
Instead, I give you the right conditions to act like a CEO, step back from the minutiae and see the business as a whole. I treat you as the intelligent expert of your own business and give you a creative nudge to access new ideas and solutions.
That means: a relaxed setting, the confidence of confidentiality, innovative methods to kickstart your creativity and supportive challenge.
Offering you clarity, structure, and an action plan. A sounding board for your bravest plans or a way of gathering feedback from even the quietest person in the room.
Real-Life Examples
A holistic therapist was able to increase her earning potential by 50% and still protect her time. When we looked at every step of the customer journey, we identified a task that could be covered by a pre-session questionnaire and onboarding welcome letter. This enabled my client to reduce the delivery session time without reducing her price or benefit to the client.
An international company was struggling with decreasing sales in the UK. We began with getting clear on the problem, considering it from the customers, suppliers and internal viewpoint. The team engaged independent safety consultants to provide verified evidence of what they knew to be true - they had a better and safer product than their competitors. 1 year later, sales are climbing, market regard for them is hugely improved and profits are through the roof.
An enterprising OBM had a draft plan for a membership. We used the session to stress test the plan, tweak delivery timings and mechanisms and she is now ready to go live with her launch.
Could You Benefit?
Do you wish you had more objective input? Are you about to make a big decision? Is your team stuck?
Curious if a Thinking Partner could help you or your team?
Book a complimentary chat to explore how it works in practice.

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